E-COMMERCE
Product Pages
Cannabis product pages on Flowertown platform
OVERVIEW
Flowertown is a health and wellness publishing platform with a focus on cannabis. As it grew an e-commerce store was added so users could view products that were listed in articles.
ROLE
Product Designer
Product strategy, User Research, Interaction, Visual design, Prototyping, Wireframing, Testing.
CHALLENGE
New consumers and dosage
The existing platform educational platform for new cannabis consumers. The articles were contained valuable information for the new consumer however there was no way for a user to view the actual products. New consumers are faced with the challenge of understanding correct dosage amounts for use.
THE DESIGN
WooCommerce
The team was comprised of myself as the lead UI/UX designer and 2 remote developers. It was my responsibility to create fluid designs and to manage the devs using Agile software. I also coded the front-end CSS and HTML as the devs worked on the backend.
Dosage guide modal
The modal was designed and functional across all devices. It gave first time users valuable information about each product category.
Selected Works
Cannabis & MeDigital Campaign
Influencer MarketingMobile-First Design
Brand PagesE-Commerce
Dispensary FinderProduct Design
VIMBYUI/UX & FRONT-END DEV